TUMBLR NEW NEWS: Italian Vogue's September Issue

After discovering this image, via suicideblonde, I researched to see if this photo was really about what it was tagged: "Milla Jovovich photographed by Peter Lindbergh for Italian Vogue artwork by Jenny Holzer." 

I came to find a few things:

1.  I am getting my news from the 207th hand of repost after repost.

2.  This information is coming from Tumblr.

3.  This issue came out September of this year and is infact current.

That said, I was intrigued by the campaign and wondered if it is supposed to look cheezy on purpose.  Have those Italians played another trick on me?

 Is this clever?

DOES MONEY CREATE TASTE? I'm so confused!

 Have you forgotten all about Diesel's "Stupid" campaign?   Well, it wasn't exactly brilliant, but I will say that I remember it.  I remember talking shit about it with my friends.  I wondered if the Italians behind it had gone crazy or were they just marketing for that younger-than-me generation?  

Did it matter if the ads made sense or did it only matter that people talk about them?   

 Thought provoking?  No.  Stupid? Yes.  Effective? Maybe.

Some questions we will never have the answers to.  What do you think?